Five Things To Do Now to Help Move Business Forward

This afternoon...existing and prospective clients are on my mind ... and in my heart.  Wow.. I am already feeling great about how I can help them all. Here are five things that I can help them do...now.. to move their business forward... even in spite of tough economic times:

1. Help them Get Their Heads On Right - All the economic analysts say that the cause of our "economic crisis" has to to do with a "lack of confidence"... that creates a chain reaction of negative energy that ripples throughout society.attracting even more negative energy...poverty. If we instead create "abundant confidence"... now...instead of lack of it.. this can create a chain reaction of positive energy that ripples throughout society...and throughout the Universe... that attracts even more positive energy...sending wealth on it's way.  Here's a great read about this called Excuse Me Your Life is Waiting that I recently blogged about. Once you understand how to flow your energy right... you can Have Your Cake and Eat It Too...instead of allowing you and your business to get blown around by negative economic "winds"... that are all around us....messing with your own "confidence"...and your energy fields...attracting "no wealth"...instead of it's opposite...what you need and want.
   
   
2. Help Them Strategically Plan - Imagine what it would be like...trying to build a house without a plan. I could sit down with them.. and have them get more intentional... about everything.... asking them pressing questions like, "Who is your customer? What does your customer actually need? ...and how do you intend to reach your customer..first? And how in a now 21st century world ...chocked full of new world communications tools & strategies...changing each and every day... do you intend to do this? Do you intend to try to take on all this by yourself... or just rely on one consultant? Or might it be better to work with a consultant who also collaborates...with a whole team of consultants who specialize in just what you might need...like search engine optimization (SEO) or producing compelling television programming... or instructionally designing a customer education curriculum .....or putting together a series of "critical conversations" designed to move your business ...phenomenally forward?
   
   
3. Help Them Do a Comprehensive Business Make-over from End-to-End - With a disciplined mental approach, and informed by a strategic plan that is also with it new world communications-wise that takes advantage of the latest tools & strategies, I could help them with "computing in the cloud" using Google virtual applications....I help could help by helping them design their print collateral ...and by designing an attractive website that builds their brand...with all the goodies..including their own web television channel....maybe even with affordable or free web conferencing so that they can meet with people... "inside" their website.
   
   
4. Help Them Feel Good About Moving Forward Now ... to make moving forward... way easier because of the positive energy they''ll be flowing out... and be met with... as we work together to move forward.
   
   
5. Help Them Feel Even Better..Now ...once they call and connect them about moving forward... with some of this.. or possibly...even all of it. 425-780-6872.

More info about Google TV... and What's in it for You

This morning, after receiving an e-mail from a friend and colleague reporting how traditional media ...ABC, NBC, Fox is "underwhelmed" responding to Google TV, I decided to post more info about Google TV and what's in this for you.  See this article about "Top Networks Not Yet On Board with Google TV" in the Silicon Valley/San Jose Business Journal". What a hoot this article is.

What I walk away with is... is the fact that even though the major networks....ABC, NBC, Fox...who continue to dominate our consciousness supposedly are "underwhelmed",  the article goes on to say that Google TV...doesn't depend upon them. What the article didn't say is that Google TV depends on us to understand it... and to seize it.... to change the game... and change the world. 

So "What is Google TV?". The short answer...This brings Web to TV and TV to the Web. To learn more, see "What is Google TV?" on my New World Television Channel page. Also see this new Flash content about Google TV that Google just put on on their site that let's you browse main features.

Here is what's in Google TV for you, depending on what hats you wear:

• Personal/Spiritual Development Television ... content that we produce.. and content from others
• Health, Wellness and Wealth Television... content that we produce...and content from others.
• Creative Artists and Entrepreneurs Television...content that we produce and content from others.
• War Veteran's Television... content that we produce and content from others
• Peace Advocacy Television ...content that we produce and content from others
• Small Business Development Television ...content that we produce...and content from others
• Government Contracting Television ..content that we produce...and content from others
• Green Business Development Television...content that we produce...and content from others
• Community Action Television ..content that we produce...and content from others
• Immigrant Television ...content that we produce and content from others
• Native People's Television...content that we produce and content from others
• Gullah-Geechee Television...content that we produce and content from others
• Network Marketing Television...content that we produce and content from others
• Single Mothers Television ...content that we produce and content from others
• Families of Prisoners Television...content that we produce and content from others
• Prisoners Who Just Got Out Television...content that we produce and content from other
• Homeless Peoples Television...content that we produce and content from others
• Unemployed and Laid-off People's Television ...content that we produce and content from other
• Recycled Seniors Television...content that we produce and content from others
• Recycled Youth Television... content that we produce and content from others
• College-bound Youth Television...content that we produce and content from other
• Parent Advocacy Television... content that we produce and content from others.
• College Readiness Television... content that we produce and content from others
• Baby-Boomers Television...content that we produce and content from others
• Public Safety/Catastrophe Preparedness Television that we produce and content from others
• Education Change Television...content we produce and content from others
• Citizen/Voters Television...content that we produce and content from others
• Research and Development Television...content that we produce and content from others
• Innovation Television...content that we produce and content from others
• Political and Social Change Television...content that we produce and content from others.
• "The Network"... a prime-time television reality television show that I am putting together... with all of us starring in it. 

I can work with you and others to produce the communications and learning new world needs to produce the television a new world needs.. training and developing folks to create their own content... their own television "channels" and using low-cost almost no cost tools and strategies to do it. Call me and let's connect - 425-780-6872.

Adobe Premiere 9 Video Editing Software Makes Consumer-authored Television Even Easier

This morning I got an e-mail from Amazon.com about new Adobe Premiere 9 video editing software. I clicked through to watched their features video. Then I looked at the under $70 price ...after rebate... and the experience  put me into deep contemplation, thinking about how far television technology how now come and what the possibilities now are. 

Back in the day when I was a broadcast/industrial video systems sales engineer, everything was way more expensive, and it did  way less than what consumer gear over the Internet can do now...shooting for birthday parties?...  I not worried ... because often times things are not like they appear. The same mom that learns how to videotape her kids and tell stories about them can also develop into being a full-blown "new world communicator'' creating television that change the world.

Now is never a better time. From end-to-end, television technology has been radically transformed and put right into peoples hands. The only thing that still in the way...is awareness and consciousness...but even that is changing..as people get more comfortable using the medium. Wow is this a great time to be alive, awake, and aware of some the possibilities...like creating whole television channels even that this year will show up even on HDTV screens. The possibilities for business development, for economic development, for community development and for reforming education are nothing less than phenomenal. Call me and let's connect if you too are interested in seizing television in our now 21st century world - 425-780-6872

Reflections About Media These Last Few Days: What Sense Can Be Made of All This?

This morning, I am reflecting about the media... film and television these last few days... experiencing new possibilities for change in areas that really matter to me personally. Beginning with Oprah, the nation and the world was introduced to the Waiting for Superman film and school reform project with support from the Bill and Melinda Gates Foundation.

Then there was the group view of the film, paid for by Stand for Children, a national interest group invested in leveraging the the films progressive charter schools message to mobilize a voting public, and putting all stakeholders on notice, including all teachers, their unions,  and principals, school superintendents...entire school systems. There were 600 people that showed up and filled the house... This is BIG.

The film debut downtown in Seattle was on Friday and there had other coordinated screenings...across the country... as well....then on Sunday nite on 60 minutes the public is treated to a rare glimpse of Bill and Melinda Gates at work... with a commitment of giving 60 billion dollars away... 90% of their wealth away for HIV, malaria, polio eliminations, and education... We see Bill Gates...again... this time as part of the Bill and Melinda Gates...team.. The message points were both philanthropic and human... as well as corporate...reflecting an enlightened understanding of our dependence upon one another...a good business to be in.

What I keep asking myself is "What Sense Can Be Made of All This?"... and why now?

What particularly speaks to me is the way that even commercial media is being leveraged to create a new reality that promises a better and more just world. I keep thinking to myself... how can I make the world better... with media that is now...in our own hands? We can produce films television programs ourselves.. and these programs can now be uploaded... to our own "channels"... There are also various business models that pay for television to study, learn from...and to practically apply..by those of us right here on the ground. Call me and let's connect 425-780-6872.

Waiting for Superman: Thoughts, Feelings and Next to Dos

I am blogging this morning, full of thoughts, feelings and next dos,  after watching and experiencing the film Waiting for Superman last night...with thousands of other people across the U.S. and across the world. Retrospectively, the film is a powerful statement about across-the-board failure of the nation's public education system and how most schools and school systems, urban, and suburban doom the majority of their students to academic failure and lack of opportunity. I and the entire audience were brought to tears, especially, when we had to experience parents and their children's hopes and dreams crushed by school lottery systems with only a few "lucky" winners able to get into better educational programs.

Before that however, the film did a good job of providing an excellent overview and insight on the difference a good teacher versus a bad teacher can make.  The teacher unions "brand" also did not fare too well because the film showed how teacher's unions and tenure system policy and contracts have tended to guarantee job security and a paycheck, even though some teachers aren't even doing their job. Some amazing "undercover" footage is included in the film that I am sure makes teacher's union officials cringe. Charter schools  presented in such a glowing, contrasting way, by focusing on some of the nation's best, will get public school systems and teacher's unions thinking about how to re-position themselves policy-wise and contract-wise.

So after all is said and felt about the film, what is there to be done about the situation? What I am walking away with is how powerful and effective good media can be used to facilitate broad-based social change starting with what's going on...right here in our own communities and state....and we can produce some of this media ourselves. I do media.. so I intend to outreach to the organization who paid for the screening, Stand for Children about doing some post-viewing grassroots television for them that can facilitate even more positive social movement.

What made me really feel good, is that I had already been to a grassroots community meeting earlier this week where powerful regional leadership was already in place and where action agendas were already being laid out. One stakeholder even had handout sheets on what each stakeholder: parent, teacher, student, principal, superintendent, concerned citizen could do to fix education... after the film Waiting for Superman.. has come and gone.

Wow, how hopeful I am, even after being brought to tears by this excellent film that most likely will be too overwhelming for many. Others may only just get angry, just putting out more negative energy. The point, however, was that we all need to come together to fix education for all of us.

Call me and let's connect about facilitating positive educational change.. and not "waiting for superman" in order to have that happen. What's really new is that we can now create our own grassroots, community-based learning channel to further educate learning stakeholders and we don't need a huge film budget to do it... See my New World Television Channel page and What is GoogleTV? for more info.  425-780-6872

Google TV for Small Business...What's in this for You?

This afternoon, and as a small business person... still buzzing about new Google TV, let me share with you what's in this for small business. The first thing you need to do is understand What Google TV is by going to my New World Television Channel page on my website and viewing Google's two-minute, twelve-second "What is Google TV?" video.

For me personally, it's one of the best two minutes and twelve seconds I've spent for the following reasons:

• Currently there are no less than about 4 billion television viewers worldwide... and Google TV streamed across the Internet...is also world wide. $70 billion a year is spent on television advertising...worldwide.
• My own Television Channel can be accessed by Google TV viewers...also...worldwide.. without having to go through...any other entity... no commercial television station gate-keeper...  no public television station gatekeeper... no government channel gate-keeper... no public access channel gate-keeper
• I can communicate my offering... with global business reach...beyond cable audiences... without paying a cent for broadcast advertising or cable advertising... Now I can reach local, regional, national, and international audiences with information of value... programming that can serve multiple audiences... phenomenally well.

Just get quiet a moment... forget TV and just contemplate the implications... related to the things you care about - small business development and capacity-building, mobilizing communities of interest, reforming public education, transforming organizations, growing not-for-profit organizational capacity, reforming government, growing green business, changing the world...making it a better place to live...then think about using Google TV channels...programmed...and...instructionally-designed... to do that.

My cup now runneth over thinking.. and flowing energy into practical...mission-critical... applications for a new world television. What about a television channel for something you care about? .... or even a Primetime television show idea that we can brainstorm together. Call me and let's connect. 425-780-6872.

Now is the Time to Re-Think Television in All of its Manifestations

Older-think "public access" studios are like dinosaurs destined for extinction

What's on my mind this morning, after hearing about Seattle Community Access Network (SCAN) public access TV being eliminated from City of Seattle's 2011 budget,  is our need to "re-think" television, in all of its manifestations...not only "public" television...but also commercial television...and government television ..and for a number of reasons, all having to do with the technological change, economic change, media literacy, consciousness and it's growing  impact on the television marketplace itself.

• Technology change - Public access television saw its birth driven by the explosion of cable television and the fact that cable companies gave up a few public access, education, and government (PEG) channels in exchange for being able to lay cable and access thousands of cable subscribers. More channels also drove the development of analog broadcast/industrial video and teleproduction technology that costed considerably less than professional broadcast technology. Back in the day, as a former broadcast/industrial television systems sales engineer, I used to design and sell public access studios to cable companies working with municipalities, experiencing and taking advantage of the growth.
  
  Then the digital revolution and the Internet hit changing the game from the early 1990s until now. Now the Internet is a much bigger "Internet-work" than cable. Any consumer who accesses YouTube, or Vimeo can create their own "channel" that can be be watched on the Web and new Google TV will even allow consumers to create their own channels that will be able to display on HDTVs without having to "access" an older think public access television channel.. at all. Consumers now even have access to easy to use HD-capable recording capabilities on ultra compact digital camcorders and  mobile devices.
   
• Economic change - What has also radically changed from end-to-end has been the cost of television production and dissemination technology. Fast-forwarding my life a bit,  I was at KCTS Public Television when they brought in and started using first huge experimental hand-built High Definition camera in from NHK in Japan to do gorgeous Over Washington content. The technology then from camera to TV transmitters was extremely cost-prohibitive and broadband access over the Internet was non-existent for consumers and very expensive, affordable by only a handful of corporate users.
  
  Then the broadband explosion and the introduction of YouTube and its phenomenal success has now changed the game...for ALL television... both public and commercial. The price for everything, from cameras came way down as the quality continued to improve. A few years ago, a music video produced by consumer was virally shared by more sets of eyeballs than watch the SuperBowl. Advertisers paid attention, and this changed the commercial television marketplace forever. Now as television moves to the web, advertisers are following and as virally-shared Web 3.0 consumer-authored.... and consumer-recommended  television...will come to dominate even HDTV home television sets...with the advent of new Google TV. With it you can even watch TV and chat on Facebook...picture-in-picture... all at the same time.  (See below).
  
  
• The Development of Media Literacy...and Consciousness - Changes in technology, making it more accessible and easier to buy and to use have also resulted in the development of media literacy..from "critical viewing".... to "critical doing"... Producing television ourselves...and understanding that now we don't have to access tightly controlled...older think "public access television" facilities or commercial stations... or pay for cable advertising... in order to do television....both public... as well as commercial... is what's radically new.
  
  The only thing that's preventing us from taking advantage of this is lack of consciousness and awareness of how people themselves are creating... and driving the development of a new television marketplace that promises to change a whole lot of things - e.g. education, economic development, community development....and over time the world itself. This is is where delivering the mission-critical learning a new world needs can come in. See the new series of  new world television workshops that I am putting together.

....Therefore, my recommendation is for folks to "re-think" how television can now be done...in all of its newer-think manifestations rather than waste a whole lot of time and energy attempting to keep older-think government-controlled public access facilities going....because now in this exciting 21st century world... there are now "way bigger fish to fry".  See my New World Television Channel page and "What is Google TV?" for instance.. at least to get the conversation going. Call me and let's connect if you too are ready to "re-think" television in all of its manifestations. 425-780-6872

Jaycut - Free Online Video Editor will Help Fuel the Google TV Explosion

This morning, still resonating with the Google TV announcement (..see my New World Television Channel page and "What is Google TV?") and just for fun I decided to search Google for free online video editors... and BINGO the search returned JayCut.com, an online application that lets you edit your videos online... for FREE...without even having to pay a cent! All the basic features are there, video layers, transitions, audio, titles and instant rendering, so it's yet another way to do more complex projects than just creating a plain video "mix" with Flipshare software that comes with the Flip. 

I have a project coming up where I can have my clients use this if they need to.. even though I didn't have budget for editing software. Nice!... and right on time too! I also intend to watch the folks from Jaycut.com closely. They really are software application designers and developers who even have a free API that even let's you host their application in custom developed web applications, and I wouldn't be surprised if this video editing software "engine" didn't also go mobile at some point in time. 

Of course its not a Final Cut on a Mac or an Adobe Premiere Pro type editor (on a PC) but the higher cost of these local installable applications have been barriers to a larger, explosive new marketplace that is rapidly becoming more and more television literate. Adobe Premiere Elements 8 also is a great choice but it will set you back for about $130 and you'll have to upgrade your laptop's memory to get it work right  

Wow is this television... revolution something... Already YouTubers can create their own playlist and web television channels, and new Google TV..released first via the DISH Network as on option, will put your television channel even on HDTV screens. See my blog about it. 

Wow, is it great to continue to grow with new developments in television.. in our now 21st century world. I have been in television systems and programming before some of my younger clients were even born. It's nice to have the long view and to be able to seize the new television in a strategic way. Call me if you'd like to know more about how you can use it too to phenomenally grow your business - 425-780-6872

NWC Offers New Google TV Workshop Series...Create your own Content...Create your own Channel... Create your own Empire

With most of the pieces Google TV (See "What is GoogleTV?" on my New World Television page)  already here and in place... and with the home television piece about to be released, it's time to get the jump by ramping up quick... to reach multiple television audiences...on the web, on mobile devices, on YouTube, and on HD television screens... with your own CONTENT, with your own CHANNEL, and building your own television-based EMPIRE. Here's the workshop series we have just put together to help you move forward:

• Workshop One - What is Google TV? - This 90-minute session provides a more in-depth overview of the new Google TV and its implications, for the smallest micro-business, to retail businesses, to government, to large business, to non-profit groups, and NGOs, and the largest nation-states and developing countries.
  
  
• Workshop Two - Planning and Producing Your Own Content - This 3-hour session provides a hands-on crash course on planning and producing your own Google TV content, complete with hardware/software choices and approaches. You will learn how to plan, shoot, and edit complete programs withs special with insider tips for doing quality audio voice-overs, etc,. and how to render and upload to the web.
  
  
• Workshop Three - Creating and Programming Your Own Television Channel - This 3-hour session covers Google TV channel creation from A to Z from targeting your audiences and learning about their needs through virtual focus groups to creating your channel on your website... and on large screen HDTV displays in homes and in businesses for point-of-sale and training applications.
  
  
• Workshop Four - Distributing Your Own Television Content - This 3-hour session covers exciting new ways to reach multiple audiences via the web, via mobile devices, via home and business television, in your blog and across Facebook and Twitter. Special time-saving "insider" tips will be shared. We' also cover how your Google TV content can be used in e-meetings, and webinars...and even in multi-day virtual conferences and virtual trade shows...for phenomenal advantage.
  
  
• Workshop Five - Business Models for Television in a 21st Century World - This lively 3-hour session will briefly cover the history of television and the impact of new technology and a more media-literate, empowered viewing audience ...and doing audience...that is now capable of authoring its own high quality television content on business... challenge-wise...and new opportunity-wise... even for the smallest micro-business. We will also focus on not-for-profit economic development, community development, and educational reform applications for the new television. 

Get the jump! Call us now about these sessions...for you, for your staff and possibly for your customers: These sessions will be offered on both a group basis as well as on a one-on-one consultative basis. The new Google TV... is a huge opportunity for multiple stakeholders.  For more information, contact me at 425-780-6872.

Google TV A Huge Opportunity...for the Television-Savvy Entrepreneur

This morning I am buzzing again and at a very high positive frequency...feeling how great it will be when even smaller businesses can benefit from the new television that they'll be able to produce and program themselves...for phenomenal advantage. This is not wishful thinking here...but a manifestation of intention that has now been fueled by what Google is launching this Fall in year 2010 ...the new Google TV. See "What is GoogleTV"? on my own New World Television page. 

So what's the big deal and why is television important in our now 21st century world? Just looking at the numbers tells you why. Currently there are over $4 billion television viewers worldwide that watch more than five hours of television a day. With exposure to that many eyeballs, this results in more than $70 billion in ad revenue each year. Compare that with 3 billion mobile users and 1 million Internet users. See Google's launch of  Google TV at their I/O Developers Conference introducing Google's new LeanBack user interface.

Not only are the numbers important but so is a changing audience with now changed demographics and a television marketplace that has now become radically more democratic due to revolutionary no-cost video hosting and viral sharing/social media technology like YouTube and low cost camcorders, and new smart phones and iPods. Even HD video production is radically easier to do and radically lower cost, even right on you mobile device. Currently there are now over 14.6 billion videos on YouTube, and revolutionary YouTube playlist technology allows for the creation of entire television "channels" that will now find their way onto large HD television sets.... this means that your own content could show up there!

And it gets even better. On your TV screen you'll also be able to use Chrome Internet browser to search for anything... and the entire operating system is Android so it will run Android apps and talk to Android-based mobile devices....yet another phenomenally powerful reason to "Go Google" like New World Communications has. See my New World Television Channel on my website and see my overview about leveraging the power of the new television, then jump forward to the new content I've added of Google launching new Google TV. It is fun to do! Nice!

So what's this in for today's entrepreneur?... a whole lot.. that is if they can "get clear"..and wake up in time to get television-savvy... in time to start producing their own content and  programming of other content providers' content as a service to their customers ...on their own television "channel" ... on their own websites. That's what we are doing... "walking the walk" ourselves... and we can help them with all of it...from concept to completion.

Wow, do I feel good about being involved in television..of all sorts..systems and programming as long as I have, and about the way that I can now help other entrepreneurial types seize this new opportunity...and run with it...rather than be passed up by it  and be left even further behind. Call me today and let's connect if you too are interested in moving forward with the powerful new television in our now brave new 21st century world - 425-780-6872

The Amazing Google Phenomenon: We Are Now Rapidly Growing Our Own Television Channel

This is the "old-think" expensive, inaccessible  television channel "reality"... Not any more.

This morning is yet another break-through for me personally as well as for my communications and e-learning consulting firm, New World Communications and it has to do with learning more about the absolutely amazing Google phenomenon and how I can now deliver world-class information via my New World Television Channel ... "delivered at the speed of need" to my growing list of happy customers via more rapid development of the programming.

The old-think television channel image above.. is a mental teaser... Actually you don't have to spend even a dime on expensive, inaccessible old-think television like this...and you don't have to go through countless hassles trying to gain access to it via the old Public Access, Education, and Government (PEG) channel way. 

Consider this:  Most small business people I talk to, including moi have not been able to keep up with rapid technology changes, especially regarding to using whole sets of of new applications that can now be used to deliver more visitors to their websites and drive more business their way... that's the challenge. 

Web Television is the way to go to address this but yesterday, I thought that I had to produce all this video content myself and then program it into to my playlist... but this morning... BINGO!... I discovered that I can now program in... any how-to content...from any content provider....from all over the entire world...so I immediately searched it, found it... and added it to my playlist. 

Wow! I am speechless feeling the powerful implications of this... Now my New World Television Channel...can stream the best content in the world... and I can rapidly grow the kind of information that my clients need...delivering it at the speed of need... and address their challenge of having to drink from a fire hose.

This also moves me way forward of all other competitors with respect to developing and delivering a world-class remote consulting and e-learning practice... using the world's very best local, regional, national, and international subject matter experts and working with them on a collaborative basis. We can even meet "inside" our website and collaborate on projects in my New World Virtual Meeting Room.

I now sit here resonating at very high frequency...filled with joy... as an outcome of learning more about the Amazing Google Phenomenon...and leveraging it. Awesome! This also means that besides rapidly developing a powerful website, I can also rapidly deploy your own web television channel on it... even if you know nothing about producing web television content yourself.

We can now deliver phenomenal advantage.. Call me today and let's connect so you can deliver phenomenal advantage as well. 425.780.6872