Thursday, December 30, 2010

Year 2011 Now's the Time for You to Give Yourself.... a Virtual World Toolset.. and to Cultivate a Hybrid World Mindset...for Phenomenal Advantage


This afternoon ...what's on my mind..at the end of 2010... are all the people and organizations still stubbornly clinging to same old time consuming, physical world ...carbon-intensive... way, spending more money than they now have to, and not reaching as many audiences as they could...basically because they still haven't added a virtual world toolset.. or cultivated a "hybrid" world mindset... that leverages both physical world and virtual world approaches and resources... while taking nothing away. So what are those new virtual world tools and what's so potentially great about them?
  • The "New Television"... What we are talking about here is a real game-changer... especially if we practically apply the new television to "re-thinking" and "critically doing" the things that we deeply care about... like "re-thinking" and "re-doing" education.. and like "re-thinking" and "re-doing" business development... in a now 21st century world. It's incredible to believe...but it is now possible to create whole new blue oceans of uncontested market space at the same time on several fronts....whole new "channels" of the new television.. and whole new networks...with multiple channels.. using the Internet itself... as an "Internet-work"...and wrapping social media around that.... Watch what Oprah does with her about to launch new OWN network..This time around... a web television-producing audience is part of the offering... and watch how the cream...rises to the top as an outcome of the crowd-accelerated value innovation (It's what I've been blogging about.)

  • Next generation ...big-reach, learning-rich web conferencing. We are not talking about your older think lackluster services that you may have been unimpressed by... but newer more powerful technology... that has the "secret sauce" of value innovation ... laid on top of it... creating fantastic new experiences... never before experienced in the history of the world.... like Oprah Winfrey, Maya Angelou.. or even a top elected government official...logging in and "being here" with us.. Oprah has been a front-runner with this stuff herself... powerfully introducing the technology always in support of marvelous ...CONTENT..that people deeply care about. I did one of her Oprah Book Club reading groups a few years ago...reading Eckhart Tolle's A New Earth and we "virtualized" our own physical session with the web conferencing of the day... . Since then... relationships of local and remote attendees as far away as South Carolina... have grown ..deeper....and richer too as an outcome.

  • The Explosion of Social Media ... Now that everybody  is on Facebook... and Twittering... across the generations...what's next to do is to learn how to leverage it to develop more sustainable business in a 21 century world. This social media can also be "wrapped" around the television and big-reach, learning-rich web conferenced events... focusing on things that we deeply care about.

...So what do you care about? and what's been holding you back...from seizing and leveraging this stuff more than you did in 2010? Fear, apprehension?.. self-denial?... or is it simply that you have still have just not cultivated a "hybrid" world mindset... and approach that leverages the best of both physical and virtual worlds? That's where I am coming from... and where I am going and trying to help as many folks as can... seize this stuff and have a ball with it to create new meaning.. and new wealth.. like I intend... What is your own intention? Call me and let's both declare it to the world...and ... moving forward with it... watch the Universe respond.

Happy New Year... 
...we all deserve a new one.
Art 425-780-6872

Tuesday, December 28, 2010

The New World Television Workshop Crash Course - "Critical Viewing"... Can Inform..."Critical Doing"... That You Learn How to Do Yourself



What part my of this week's New World Communications web television "crash course" focuses on ...is "critical viewing" to learn what the cultural trends... bubbling up from YouTube are... and what entertains... and "edu-tains". There is a lot of creativity here and "The Crowd".... weighing in... on what moves them actually is "instructional".  Learning from all this can also both shape and inform one's own "critical doing". YouTube's Rewind site does a great job of  serving it up across a 2010 timeline even.... so all you have to do is watch... absorb.. reflect... and innovate yourself ...which is how we intend help you move way ahead of even your closest competitors.

So what does all this have to do about business?... The answer is a whole lot.. if you apply Blue Ocean Strategy to what people are get themselves "edu-tained" by...and what they like to consume, and then figure how to design and "spin" your own content that speaks to their needs.  We are not talking about producing more old-think boring business web television... but about creating whole new blue oceans of uncontested market space... that can float your boat.  If you are not already enrolled in this week's web television "crash course"... you are missing out.. for not only will we "critically view" the new television, but we intend to "critically do" some of it ourselves.  Call me and let's connect after you watch some of this stuff...remembering that your own videos don't have to be as popular as these to reach your own audiences. 425-780-6872

Best regards,

Art

Sunday, December 26, 2010

The New Google TV ...is a powerful reason .. to Critically Do Your Own Television


This evening, what's on mind is communicating with you about the new television and what's in this for you as an entrepreneurial person... That is if you can get your head around the power of the the new television for moving your business forward. 

What I am particularly excited about is new Google TV and how with an intelligent direction and the mission-critical learning a new world needs, we can have our own web-based television channels showing up on home HDTV sets ...competing for prime-time television-watching eyeballs. See Google's Quick Tour Introducing Google TV and see how it merges revolutionary web television with television coming from the establishment on those HDTV screens.

This at least provides an meaningful context for which understanding why learning how to master and leverage the new television is so important... which is what my upcoming 3-hour web television crash course ..offered December 27, 28, 29, 30, and 31st could be a real "game changer" for you... helping you come out of the chute running in 2011. See yesterday's post for more information about my workshop. Even folks at Google are excited about TV like kids ... all over again.. and so am I. Call me and let's connect around taking make upcoming workshop.  425-780-6872. - Peace!

Saturday, December 25, 2010

New World Communications Offers Crash Course in Using that Camcorder to Come Running Out of the Chute ... Growing Your Business in 2011


Just in case you are thinking about new ways to move your business forward in 2011... and finally using that camcorder of yours to do it, you may be interested in taking The New World Television Workshop, a 3-1/2 hour "crash course" that I am offering this last week of the year 2010 both in Seattle and Kirkland. Folks taking this "hands-on" workshop will come away ...empowered...with a working understanding of the following:
  • How to produce quality web television programming using low-cost and no-cost strategies and tools - e.g. Flip or other digital camcorder and your laptop.

  • How to design and apply the new web television to grow your small business, not-profit business, or government agency business with excellent guidelines about talent releases, etc. Our emphasis will be on the Structure of Story and how to tell and "spin" it to grow your brand, create mind share, and move your business phenomenally forward.

  • Where the new web television is going in terms of more advanced applications - using it in webinars as part of a remote consulting and practice; using it in multi-day virtual conferences and trade shows, using it in prime time grassroots web television programming applications that we are developing.
Price: $299 per person. For more information see our online published Google Document. Pre-enroll online via our online registration area. Call me for the session # and date that you want or if you need additional information. Taking this workshop will be one of the best investments you ever made for...coming out of the chute ..and shoot....running  and empowered with powerful new world television skills that you'll be able to practically apply in 2011. Call me and let's connect. 425-780-6872

Friday, December 24, 2010

Talk to us About Net New Ways to Extend Your Business Reach and Do Business More Sustainably in 2011

With 2011 right around the corner, it is time to talk to us about "net new" ways to extend your business reach and do business more sustainably...that you have not taken advantage of yet. We can help you "Walk Through the Virtual Door" for phenomenal advantage...saving you time, money and with zero carbon footprint....Gas is already over $3 a gallon and is certain to go higher...and being stuck on traffic gridlock ..while paying high prices for travel and hotel, and convention center... while time ticks away ...and funds run out.... is a drag and makes no sense at all...not when you can now communicate, "transport yourself", meet, learn and convene more cost-effectively and sustainably:
  • New website developed with virtual apps ...with free hosting - See our own New World Communications website that we have cost-effectively designed and developed using new Google architecture...and you can meet with us ...train and conference "inside" of it. Our approach is innovative, yet surprisingly affordable ...Also please don't miss our limited time offer, end-of-the year special for a special discount of 15-30% off if order is placed by December 31st, 2010 depending on the communications services you need.

  • Web television - The new television is a phenomenally powerful new business development opportunity. Working with us, as part of a strategic communications plan, we can produce excellent television that communicate your product/service or program offering. We can also create a web television channel right on your website and work closely with you to program it using your content and other great content on YouTube. See our own New Television Channel page right on our own website.

  • Web conferencing, webcasting, virtual conferences...and virtual trade shows - All web conferencing is not the same. We are also experts in the field who offer a smarter approach than what you may be aware of...and we can "roll" web television programs "inside" or real-time e-meeting and e-learning webinar session.  We are also working on collaborative financing resources so that even the smallest micro-business, non-profit, or government agency can afford to do webinars as a member benefit of joining a business group cooperative that we are putting together. We also  have both low-end and high-end approaches to doing webcasts and are planning entire multi-day virtual conferences and virtual trade shows designed to grow your business. 
So talk to us now about "net new" ways to extend your business reach and do business more sustainably in 2011..and in a 21st century world that's now way more competitive. Here's our phone number 425-780-6872


Friday, December 10, 2010

The Oprah Winfrey Network Will Be A Learning Experience For Many... Including Us


This morning I am reflecting and flowing positive energy about  Oprah Winfrey's new Oprah Winfrey Network (OWN) cable network .... and the learning experience that this will be for many stakeholders... including me here at New World Communications...with my own fledgling web television "channel". 

Don't laugh. Not when you see this where this poor African American girl born to a teenage single mother from rural Mississippi has taken her life... and millions of other peoples lives and from all walks of life. Wow, I am filled with joy just thinking and and feeling The Oprah Winfrey Phenomenon.. and the lessons it teaches... Multiple stakeholders...are watching to see what lessons come next...beginning on January 1, 2011. See her December 10th "sneak peek". 

One lesson that I am already getting.. is that in this new chapter...members of Oprah audiences will be encouraged to create their web television "channels"...See her page encouraging viewers to do this. Oprah brilliantly intends to leverage "crowd sourcing" and the power of audience web video to fuel innovation and develop extraordinary content ...that she already knows will "bubble" up. Look what she did with Dr. Phil, Dr. Oz and Nate Berkus and some of the members of her own audience.  See my recent  blog about this citing Chris Anderson's TED Talk about the Power of Web Video Fueling Innovation. And also see front-running examples of this coming out of the poorest nations. See my recent post about this...focusing own excellent community-authored television coming out of India. Oprah also got the new learning right when she rapped the entire world around her conversations with Eckhart Tolle and his bestselling book, A New Earth. See it in my New World Virtual Bookstore  (I facilitated an Oprah Book Club group and extended the experience using web conferencing after Oprah modeled the experience using Skype. )

The other lessons to learn from are to be found  in the industry conversations about the new world television business model... that is now taking shape before our very eyes. See Bloomberg BusinessWeek's December 9, 2010 article for example: "Oprah: Will the Queen of Talk Be Cable's Last Word"...by Ronald Grover and Andy Fixmer. Read and learn about how commercial television is paid for and how success is measured and you may discover some of your own lights becoming turned on. 

My own "lights" sure are. The great thing about experiential learning.. is that you can learn from one best practice and practically apply it to another... while putting your own spin on top of that. That's what Oprah even talked about in a recent interview by someone she learned from, Barbara Walters herself. 

So, if this time around we don't learn from Oprah Winfrey about how to create our own "blue ocean"... then our brains must be already dead.....so Rest in Peace ...but if me you are still excited and empowered by what the Oprah message is really about... creating joy and success and helping the world ourselves... then let's connect and talk about moving forward to do that...Stay tuned... and in the meantime let's connect at 425-780-6872

Thursday, December 9, 2010

Ustream has both web television low end... as well as a High End... Nice!!


This afternoon I am again flowing positive energy... with the discovery that folks at Ustream.tv...have both a web television "Low End"...e..g. using no-cost and low-cost Ustream instant webcasting as well as "High End" professional Global Production services. Wow... does finding more about Ustream help ...fill in the blanks... and fix "the communications disconnect" that I have been experiencing...seeing gorgeous top notch televised big event video ...with the Ustream name on it... streaming gorgeously from C-Span and even from some local conferences...here in Seattle... and being unhappy at the kind of quality I have been experiencing working with their low-end offering and seeing funky stuff being webcasted by some of my consulting and coaching friends with the sane lower quality issues.

So BINGO!  everything changed after I went back to Ustream.tv's website and found their Production Services page and the kind of high end extra gear and expertise they and their contract production team were using...like broadcast quality gear and NewTek's TriCaster. So wow... is it nice to now have both of these resources ...now at my disposal. Look out world!  Here comes New World Communications... now with a greatly expanded ...full spectrum offering of both low end... as well as high end web television-based and conferenced based ..new tools and strategies... 

So what about that regional or national conference that your organization has been talking about...that's in the planning stages? What about adding value... and adding even more revenue... by allowing remote participants...and high powered presenters ...and dignitaries ...to also "be there"...remotely? Call me and lets' connect and explore this excellent opportunity. 425-780-6872.